Efforia — Weekly Newsletter
Built from scaling a £3m agency, navigating grief, becoming a dad to twins, and rebuilding from burnout.
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I built and sold a multi-million pound eCommerce agency. I've worked with over 250 retailers globally, scaled teams, navigated exits, and built systems that run without me.
In the same year I did most of that, I lost my mum and became a father to twin daughters with Cystic Fibrosis. Performance looks different when the stakes are that real.
Efforia is what I wish I'd had — an honest diary into operating at your best when life doesn't slow down for you.
Not a productivity influencer. Not a life coach. A founder who has done the thing — and is still doing it. These numbers are the context behind every issue.